KWD Webranking

KWD Webranking is the first and most transparent ranking of corporate websites. Based on research of what the target groups of corporate websites – analysts, investors, business journalists and job seekers – expect and require from corporate websites, we rank more than 900 websites globally. Our reports help companies improve their online corporate communications.

KWD Webranking has been carried out every year since 1997. In the 2012-2013 version, the ranking protocol consisted of 100 criteria, which were based on 500 responses from the capital market and job seekers. The criteria, divided into 10 sections, consisted of 326 measurements. Of these 65 measurements was about  social media and search. In total we made 500 000 assessments on more than 900 corporate websites from more than 40 countries and 19 ICB super sectors. Find out more about the criteria here

Get the details on your  results  in one the following KWD Webranking reports:

 

 

Even if your company is not included in the ranking that we make based on market cap, you can still gain access to the review and all the data in KWD Webranking through an on demand ranking.

This can also be used throughout the year to get an updated review of your website.

Benchmark Plus is our most comprehensive report package where we have combined the width of a Benchmark report with a qualitative analysis focusing on improvement areas for your website. We present this analysis and the overall KWD Webranking results in a meeting at your location.

The Benchmark report includes all the data of the corporate report as well as comparison with your industry and your peers. You will get additional detailed data about how your competition scores.

You also have the option of comparing with your own choice of peers by providing us a list of companies included in the KWD Webranking.

The Company report presents your company’s result in KWD Webranking, section by section; criterion by criterion. The criteria give you invaluable insight to which areas of your content that you should focus your efforts on. The company report also reveals what the target groups find important.